Portfolio Growth Intelligence
For Investors and VC Firms — LiveWire Inc.

Why is the capital not
translating into growth?

Portfolio companies are not underperforming because they lack talent, capital, or market. They are underperforming because the specific constraint limiting commercial growth has never been formally identified. Wiremap delivers the portfolio growth intelligence that answers the questions boards ask and investors cannot currently answer.

For
Seed and Series A investors with B2B portfolio companies
Deliverable
Portfolio growth intelligence with investor summary per company
Timing
Before a hire, a scale decision, or a follow-on raise
Wiremap — A LiveWire Inc. Service — wiremap.co
amulya@wiremap.co
The Questions Nobody Can Answer
The portfolio intelligence gap

The questions boards ask. The questions nobody can currently answer.

Every board meeting surfaces the same questions. The team gives honest answers based on their own view of the problem. The honest answer is almost always a departmental explanation for a cross-functional constraint. Wiremap is the only source of intelligence that can answer these questions with evidence rather than inference.

Why is growth slowing despite increased investment?
The team says it is a pipeline problem. Marketing says it is positioning. Sales says it is a headcount gap. Wiremap identifies whether the constraint is actually in the ICP definition, the buyer being targeted, or the motion being scaled.
Why isn't the last sales hire moving the needle?
Most VP Sales underperformance is not a hire quality problem. It is a process definition problem. The hire cannot replicate what the founder did because the motion was never documented. Wiremap identifies this before the hire is made.
Why is capital not translating into outcomes?
Capital amplifies the direction the business is pointed. If the direction is wrong, more capital produces more expensive wrong results. Wiremap determines whether the direction is correct before additional capital is deployed into it.
What is leadership missing that they cannot see themselves?
The blind spot by definition is invisible to the people inside the business. Wiremap operates from outside the company, with no prior assumptions about why it should be working, and identifies the constraint that the team cannot see because it exists between functions rather than inside any one of them.
Portfolio Risk Patterns
The patterns that appear in every portfolio

The commercial risks that compound quietly.

These patterns are consistent across B2B portfolio companies at seed and Series A. Each one is identifiable through a structured diagnostic before it costs the company and the portfolio significant capital.

ICP too broad
Avg. cost: 6 to 9 months of misdirected outbound
The ideal customer is defined by industry and company size rather than the specific moment of urgency that drives purchase. Every outreach message reaches the right category but the wrong moment. Activity is high. Revenue is not.
Wrong buyer targeted
Avg. cost: deals stall at procurement every time
The person who uses the product is being sold to. The person who approves the budget has never been in a conversation. Every demo generates interest. Nothing closes because the economic buyer has no context and no urgency.
Undocumented motion
Avg. cost: $200K to $400K in a misaligned VP Sales hire
The founder closes deals through trust, domain expertise, and relationships. None of this is written down. A VP Sales hired into this configuration spends 9 to 12 months trying to understand what the founder did rather than executing a defined process.
Geography translation failure
Avg. cost: 12 to 18 months of US runway with no traction
The India or UK motion that built the business is replicated in the US without adaptation. The US buyer is different. Trust signals are different. Reference requirements are different. The motion does not transfer and nobody diagnoses why.
Scaling before validation
Avg. cost: 40 to 60% of next round deployed against wrong direction
The company raises capital and scales outreach before the motion is proven repeatable. More volume amplifies the constraint rather than resolving it. Close rates stay flat as spend increases.
When to Use Wiremap
Three portfolio moments

Before the decision. Not after the consequence.

Wiremap delivers the highest value at three specific moments in the portfolio company lifecycle. Each one is a decision point where the intelligence changes the quality of the decision by an order of magnitude.

Moment 1
Before the VP Sales hire
The most expensive commercial decision in a portfolio company. A VP Sales hired into an undocumented motion will underperform regardless of individual quality. A GTM Risk Intelligence assessment identifies whether the motion is ready to be staffed and what documentation needs to exist first.
The comparison: $999 for a GTM Risk Intelligence vs $200K to $400K for a misaligned VP Sales hire discovered 12 months too late.
Before doubling the outbound investment
Before a portfolio company significantly increases outbound budget, headcount, or channel investment, a diagnosis confirms whether the current motion converts at a rate that justifies the scaling. Scaling a broken motion is the most expensive mistake in B2B SaaS.
The comparison: $999 for a diagnostic vs 6 months of misallocated GTM budget at $30K to $80K per month.
Before Series A or B fundraising conversations
Lead investors at Series A and B scrutinise the commercial motion. A Revenue Due Diligence assessment produces an investor-grade commercial analysis that the founder can take directly into investor conversations — addressing the questions that are asked before they are raised.
The comparison: $2,499 for investor-grade commercial intelligence vs a delayed raise and investor questions the founder was not prepared for.
Without Wiremap
$200K+
VP Sales hired into an undefined motion. 9 to 12 months to discover the hire cannot succeed without a documented process. Board attributes the failure to the individual rather than the structure. The same decision gets made again with the next hire.
With Wiremap
$999
GTM Risk Intelligence delivered in 14 days. Motion documented. VP Sales hired with a playbook. Ramp time decreases from 9 months to 3 months. The hire succeeds because the structure supports it. Portfolio company reaches the next milestone on schedule.
How It Works
The portfolio arrangement

Portfolio intelligence for every company at a commercial inflection point.

The process is entirely asynchronous. The founder completes a structured intake. Wiremap delivers the intelligence within 14 business days. You receive an investor summary of the primary finding. The next board conversation starts from the diagnosis rather than the symptom.

Intelligence ProductBest used whenWhat investor receivesPrice
GTM Clarity IntelligencePortfolio company is pre-revenue to $300K ARR and commercial traction is inconsistentOne-page investor finding summary with root cause and recommended actions$499
GTM Risk IntelligenceCompany is $200K to $2M ARR and approaching a hire, scale, or expansion decisionOne-page risk summary with specific constraints before capital is deployed$999
Revenue Due DiligenceCompany is 60 to 90 days from initiating Series A or B conversationsFull investor-grade commercial analysis including repeatability and scalability assessment$2,499
Portfolio arrangement
Investors referring three or more portfolio companies per year receive portfolio pricing, priority scheduling, and an investor-level summary of every assessment delivered. A 15% referral commission is available for formal referral arrangements. No formalisation required to begin — a conversation is sufficient.
Start with one company
One assessment on one portfolio company. You see the intelligence quality before any portfolio commitment.
Choose the portfolio company at the most critical commercial inflection point right now. The intelligence is delivered within 14 business days. You receive an investor summary. One assessment changes the quality of the next board conversation.
Amulya S Kashyap — Founder, Wiremap
amulya@wiremap.co
wiremap.co
Data and learning notice: Anonymised findings may be used to train Wiremap diagnostic models. No identifying information disclosed. wiremap.co/privacy · Wiremap is a LiveWire Inc. service.